The Milestones.
From lecture halls to boardrooms. Every chapter built on the last.
Quantitative Analyst at M&G plc
Full-time, London
Spent 5 years building tools and automations for analysts. Learned to think in systems, turn messy data into clear decisions, and automate the boring stuff.
The COVID Pivot
Brand Manager at CD Ltd (Part-time)
Locked down in East London with flatmate Chris Donnelly. VERB Brands lost 50% revenue overnight. Instead of retreating, we started building Chris's LinkedIn from scratch.
The Results Compound
380M+ impressions milestone
Chris's brand hit 3M+ followers. A business generating $10M/year. Other founders started asking how we did it.
LeverBrands Co-founded
Co-founder, London
Left M&G after 5 years to go all-in on the mission: making invisible founders visible. Built a full-service personal branding agency with the 3-layer system.
30+ Team Members
Beyond LinkedIn
LeverBrands scaled from 1 to 30+ people in under two years and expanded into short-form video, YouTube, Instagram and email. Rohan Sheth: 2K to 100K followers in 10 months. Richard Harpin of HomeServe: 20K to 80K+.
1B+ Impressions, £20M+ Client Revenue
Founders, CEOs and executives across four regions
Clients across the UK, US, Europe and the Middle East have generated 1B+ impressions, grown 15M+ followers and attributed £20M+ in revenue. Building Leverage goes out every Sunday.